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- An attempt to change the Hollywood sign to honor the Rams’ Super Bowl victory did not pan out as planned
- People roasted the laughable attempt to make the iconic structure spell “Rams House”
- Read more NFL stories here
On Sunday, the Los Angeles Rams provided their dozens of fans with a reason to celebrate after beating the Bengals in Super Bowl LVI to bring the Lombardi Trophy back to a city that seemingly could not have cared less about the outcome of the game.
After the contest, LeBron James was subjected to a flood of mockery for suggesting the Lakers (as well as the Dodgers) should join the NFL champs for a victory parade. The franchise unsurprisingly declined to pounce on that suggestion, but the team did assemble for a procession through the streets of L.A. on Wednesday—although the same couldn’t really be said about the crowds of adoring spectators (or lack thereof).
There are hundreds of fans at the LA Coliseum where the Rams rally will take place around 12 pm. But the parade starts in an hour and the route is empty! Where are you Rams fans?! pic.twitter.com/K2PQon6OKI
— Jada Montemarano (@JadaMontemarano) February 16, 2022
Following the Super Bowl, Los Angeles Mayor Eric Garcetti announced the iconic Hollywood Sign would be getting a temporary makeover to honor the victory, and the Hollywood Chamber of Commerce released a mockup of the vision to make the landmark read “Rams House” to commemorate the win.
BREAKING: The Famous Hollywood sign will be transformed into "Rams House" during this week.
This is not a joke, this will happen pic.twitter.com/HnDElHszt2
— Rams HQ 🏙️ (@RAMSHQNFL) February 14, 2022
The workers tasked with facilitating the transformation by covering the preexisting letters took a bit longer than expected, as the sign still read “Rallyouse” when it was photographed on Tuesday.
The Hollywood sign changed to “RAMS HOUSE” to celebrate Wednesday’s festivities. But it said “RALLYOUSE” on Tuesday. What caused the delay? Story by @MikeRoe https://t.co/V7Tc3O84L5
— LAist (@LAist) February 16, 2022
While it was completed in time for the parade, it’s safe to say the final product left a bit to be desired.
The crew worked into the night to finish the transformation of the Hollywood Sign to RAMSHOUSE! This is the first photo, shot by David Livingston for the Hollywood Sign Trust. #hollywood #hollywoodsign #ramshouse #superbowl2022 #superbowl pic.twitter.com/MTIzrzxW7b
— The Hollywood Sign (@hllywdsigntrust) February 16, 2022
The Hollywood sign has a new look 👀
(via @NFLonFOX) pic.twitter.com/Q0Qg98w5t8
— Sports Illustrated (@SInow) February 16, 2022
'RAMS HOUSE’: The iconic Hollywood sign got a temporary makeover to celebrate the Rams Super Bowl victory. https://t.co/D3lB1LERAI pic.twitter.com/byAVmAUi0g
— FOX 11 Los Angeles (@FOXLA) February 16, 2022
It didn’t take long for the underwhelming nature of the edit to make the rounds online, and plenty of people pounced on the chance to mock the end result of a project that served as the textbook definition of “better in theory than in practice.”
The Plan? Change the Hollywood sign to say Rams House, but do it really bad so people start to think the original Hollywood sign is actually classy. pic.twitter.com/9MivPxPz1A
— Americana at Brand Memes (@americanamemes) February 16, 2022
Cool idea to allow a child to redesign the Hollywood sign. pic.twitter.com/ory9V5oZNV
— Entitled Cyclist🚲 (@EntitledCycling) February 16, 2022
They changed the Hollywood sign to “Rams House”.
I figured I’d spell it out for you since no one can actually read it. It looks ridiculous. 🤦♀️🤣 #RamsHouse pic.twitter.com/W3V0GjXUek
— Gina Muscato (@GinaMuscato) February 16, 2022
RIP to all the Instagram girls heading to the Hollywood sign viewing park today https://t.co/pUFui1nZ2a
— Wesley Gullett (@WesleyGullett) February 16, 2022
https://twitter.com/serg2xx/status/1494049202736795648
When I lived in LA lived in an apartment that had a perfect view of the Hollywood sign. Today I miss it because I would call into work just so I could stare at this all day and never stop laughing. https://t.co/yAFJpGim6i
— Charles Parrish (@standingpolicy) February 16, 2022
The Hollywood Sign/Rams House sign looks BUMMY AF
Could’ve kept that idea tucked fr
— Letty Peniche (@Letty) February 16, 2022