Nike Releases Commercial Celebrating Lakers Title In The Midst Of A Horrendous Year

LeBron James Dunk

YouTube Nike


It’s hard to believe it’s been just two years since a string of LeBron James murals in Los Angeles were defaced to read things like “LeFraud” and “3-6.”

That same Fraud near single-handedly delivered the Lakers, a team that hadn’t won a playoff series in seven years, its first NBA title in a decade.

The dude is a cyborg, a genetic freak who surpassed all expectations set for him before he was old enough to grow his first pube. Basketball fans have been gifted 17 largely uninterrupted years of this man, and that’s well worth a few eye rolls for his incessant complaining to the refs. Small price to pay.

In the wake of LeBron’s fourth title and the franchise’s 17th (I guess I’ll count the four in Minneapolis in 29 B.C.), Nike released a minute-long ad spot titled ‘You Can’t Stop L.A.,’ depicting the thrill of victory in the midst of a no good, very bad year.

7/10.

Matt Keohan Avatar
Matt’s love of writing was born during a sixth grade assembly when it was announced that his essay titled “Why Drugs Are Bad” had taken first prize in D.A.R.E.’s grade-wide contest. The anti-drug people gave him a $50 savings bond for his brave contribution to crime-fighting, and upon the bond’s maturity 10 years later, he used it to buy his very first bag of marijuana.